On November 10, 2025 the Hyvä team made its Magento 2 theme free and open source: the code is distributed under OSL 3.0 and AFL 3.0 through GitHub and Packagist. Until then a licence cost about a thousand euros per project, a real barrier for smaller stores.
Why Hyvä is so popular
The default Luma theme carries RequireJS, Knockout and jQuery, which means hundreds of JavaScript files on every page. Hyvä replaces that stack with Tailwind CSS and Alpine.js. As a result:
- JavaScript and CSS shrink several times over, and pages load noticeably faster;
- Core Web Vitals move into the green, even on mobile;
- the frontend is easier to maintain: fewer layers of abstraction, plain HTML and utility classes.
What is free and what isn’t
- Free: Hyvä Theme itself, its base modules and the UI library.
- Still commercial: Hyvä Checkout, plus the Hyvä Enterprise and Hyvä Commerce packages.
For many stores this means a fast frontend now costs only the work of moving the design over and checking module compatibility.
Is it worth switching
If your store runs Luma or a Luma-based theme and mobile speed is a problem, yes: it is one of the best-value steps you can take. What to assess up front:
- which third-party modules render something on the storefront, and whether Hyvä-compatible versions exist;
- how many custom templates need rewriting from Knockout to Alpine.js;
- which checkout to use: the Luma checkout with a fallback module, or Hyvä Checkout.
We can help size the migration and plan it step by step. Get in touch.